Arihant Study Guide UGC (NET/JRF/SLET) Jansanchar Avam Patrkarita

The University Grants Commission (UGC) conducts the National Eligibility Test (NET) twice a year to determine eligibility for lectureship and for award of Junior Research Fellowship (JRF) to Indian nationals to ensure minimum standards for the entrants in the teaching profession and research. UGC NET Tutor Mass Communication & Journalism Paper II & III has been revised as per the new syllabi and examination pattern issued by the UGC for Mass Communication & Journalism Paper II & III.

The book has been divided into31 Chaptersnamely Communication & Journalism, Forms of Communication, Nature of Media, Content & Audience, Mass Media & Society, Mass Media Effect Studies, Modern & Traditional Forms of Mass Communication, Mass Campaigns Regarding specific issues, Journalism as a Profession, Roles & Responsibilities of Journalist, Indian Constitution & Freedom of Press, Ethics in Journalism & Other Communication, Careers in Journalism & Mass Media, Research Restrictions & Training, Media Management, Media Laws in India, History of Print & Broadcasting Media, Newspapers & Magazines in India, Press Commission in India, Development of Radio & Television, Committees of Broadcasting, Cinema, Communication & Theories of Social Change, Development Initiatives, Research Methods & Process, Colonial Structure of Communication, News Agencies Critique, Convergence of Media, Radio, TV as Medium of Communication, Introduction to Video Production, Advertising, Marketing & Public Relation and Writing & Printing Techniques.Over 4000 previous years’ objective questions upto December 2015 have been covered chapterwise.Some specific facts have been covered in a box and through pictures for better understanding. The book also contains last four years’ (2012-2015) Solved Papers of UGC NET Mass Communication & JournalismPaper II & III to help candidates understand the recent exam pattern. Also various types of objective questions based on the latest examination pattern to help the candidates get familiar with the new examination pattern have been provided in the book. At the end of the book, Practice Papers for both Paper II & III have been given for thorough practice and self-analysis for the upcoming examination. This book is equally useful for various State Eligibility Tests as well.