Concept Building Approach To Digital Marketing
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ENTCEN0305
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This book is especially designed for the undergraduate students of commerce and BBA under CBCS curriculum as per the latest LOCF teaching and learning methodology. It provides a solid understanding of the basic concepts of digital marketing in the most simplified manner. This book thoroughly covers the syllabus of Digital Marketing paper – such as concept, nature, functions, importance and challenges of digital marketing.
| Product Name | Concept Building Approach To Digital Marketing |
|---|---|
| ISBN / Product Code | 9789355730305 |
| Select Books by Class | B.Com., BBA |
| Author | Neeru Kapoor |
| Binding | Paperback |
| Publisher | Cengage Learning |
| Subject : College Books | Digital Marketing |
| HSN Code | 4901 |
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