Pearson Business Communication for Managers by Payal Mehra

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CLBKPEAR6643
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  • Communication has evolved over the years. Face-to-face interactions of the past have given way to technology-driven channels of communication in present times. Communication audit, crisis communication, financial communication, communication beyond boundaries and corporate communication are the new buzzwords in the language of business.
  • The second edition of Business Communication for Managers, aimed at all MBA students, begins by briefly analyzing the various theories of communication. It demonstrates methods of effective communication through examples, real-life scenarios and role-plays. It adopts a multi-dimensional and integrative approach to solve communication dilemmas at the workplace and touches upon the thoughts related to attention, perception, empathy and professionalism.
More Information
Product NamePearson Business Communication for Managers by Payal Mehra
ISBN / Product Code9789332576643
BindingPaperback
PublisherPearson Education
Subject : College BooksBusiness Communications
HSN Code4901
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