SP Gupta Business Statistics by Sultan Chand & Sons

Whatever course you are pursuing, whether you are an MBA or a BBA student, whether you are appearing at the B.Com. examination of some university, or whether you are enrolled with a professional body like ICSI, your ultimate success in your examination, or in your life later, will depend upon your communication skills. Intelligence, integrity, energy are all important—they are indispensable qualities—but they will always remain subservient to interpersonal skills—your ability to relate with other, to communicate with others. This is what Essentials of Business Communication aims at teaching you. So we are not merely giving you a book, we are giving you a friend, who will ever remain with you—to smoothen the journey of your life. The following sections, whether your syllabus includes them or not, need your special attention : Essentials of Communication (including Non-verbal Communication), Electronic Communication, Intercultural Communication, and Oral Communication, particularly, Interviews, Group Discussions, Presentation Skills, Negotiating and Bargaining. The section English for Effective Business Communication will help you to keep your language free from grammatical and spelling errors. It will also help you to enrich your vocabulary.