Vikas Consumer Behavior
Special Price Rs 490.00 2% off Rs 499.00
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SKU
CLBKVIKA5324
This book adopts a basic approach building up from Consumer Behavior fundamentals in a logical sequence to enable the reader to understand and utilize the sciences of Consumer Behavior. A novel feature incorporated is the inclusion of a section at the end of every chapter to introduce the reader to certain new concepts and terminology that are not covered in the main chapter itself.
Product Name | Vikas Consumer Behavior |
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ISBN / Product Code | 9788125915324 |
Author | Dominique Xardel & MS Raju |
Entrance & College Books | Text Books |
Binding | Paperback |
Publisher | Vikas Publications |
Subject : College Books | Management |
HSN Code | 4901 |
Company Details | Published by Vikas Publishing House Pvt. Ltd., E-28, Sector-8, Noida- 201301. In case of any queries regarding products please call at +91 120 4078 900 or email at helpline@vikaspublishing.com |
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