Managing Quality In Tourism by Dr. Tony Lenehan & Dr. Denis Harrington
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CLBKSTAN0849
Contents:
Introduction to Quality Management * Strategic Analysis of the Hospitality Industry* Strategic Quality Oriented Tourism Policies * Quality and Competitive Advantage * Hard and Soft Quality Management *Evaluating Quality Management * Future Challenges for Quality Management * Bibliography * Index.
Product Name | Managing Quality In Tourism by Dr. Tony Lenehan & Dr. Denis Harrington |
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ISBN / Product Code | 9788180140849 |
Author | Dr. Tony Lenehan & Dr. Denis Harrington |
Entrance & College Books | Text Books |
Binding | Paperback |
Publisher | Standard Publishers Distributors |
Subject : College Books | Tourism |
HSN Code | 4901 |
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