Product Design and Development by Karl Ulrich

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem-solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.

Contents

• Introduction
• Development Processes and Organizations
• Opportunity Identification
• Product Planning
• Identifying Customer Needs 
• Product Specifications
• Concept Generation
• Concept Selection
• Concept Testing
• Product Architecture
• Industrial Design
• Design for Environment
• Design for Manufacturing
• Prototyping
• Robust Design
• Patents and Intellectual Property
• Product Development Economics
• Managing Projects