S Chand Modern Commercial Correspondence by RSN Pillai & Bagavathi
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CLBKSCHA5190
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- Business communication (or simply "communication," in a business context) encompasses topics such as marketing, brand management, customer relations, consumer behavior, advertising, public relations, corporate communication, community engagement, reputation management, interpersonal communication, employee engagement, and event management.
- It is closely related to the fields of professional communication and technical communication. Media channels for business communication include the Internet, print media, radio, television, ambient media, and word of mouth.
- Business communication can also be said to be the way employees, management and administration communicate in order to reach to their organizational goals. Business communication is a common topic included in the curricula of Undergraduate and Master's degree programs at many colleges and universities.
| Product Name | S Chand Modern Commercial Correspondence by RSN Pillai & Bagavathi |
|---|---|
| ISBN / Product Code | 9788121905190 |
| Author | R S N Pillai & Bagavathi |
| Binding | Paperback |
| Publisher | S Chand & Company |
| Subject : College Books | Business Communications |
| HSN Code | 4901 |
| Company Details | Published by S Chand and Company Ltd , Hero Cycle Compound Plot no-8, Sahibabad Industrial Area, Site -IV, Dis- Ghaziabad, Opposite Passport Kendra, Pin code- 201010 E-mail : customercare@schandpublishing.com Ph-no- 0120-4176248 / 4261379 |
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